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Featuring Maritza Ortiz |
The Bottom Line was excited to sit down with Maritza Ortiz, Partner of LM CFO + Client Advisory Services,
to discuss her work leading one of LMC’s most impactful divisions. LM CFO + CAS serves as a dedicated financial partner to our clients, enhancing their businesses’ financial health, operational efficiency, and long-term growth.
Through tailored guidance and optimized processes, the team drives profitability and operational stability. By delivering insightful financial reporting and strategic support, they empower business leaders to achieve their goals and maximize enterprise value.
With deep experience in finance and a strong commitment to personalized client service, Maritza has become a trusted advisor to clients navigating today’s evolving financial landscape.
What does your day-to-day look like?
Every business has its own story, and behind the numbers is where we help bring that story to life. Our CFO services are designed to give business owners and executive teams more than just reports—we turn financial data into clear insights that support smarter decisions.
Some days, that means helping a client regain stability after a key team member leaves. Other days, it’s about creating forecasting tools, refining KPIs, or building reporting packages that are clear, practical, and tailored to decision-makers. We help clients develop tailor made dashboards that efficiently deliver crucial financial information to business owners on a regular basis.
Every project brings a different perspective, but the mission stays the same: giving our clients clarity, confidence, and the financial guidance they need.
What makes LM CFO + CAS different from other financial services?
We don’t just hand over advice and walk away. We work side by side with our clients. Every business is unique, so our approach is tailored, practical, and built around long-term goals.
From improving reporting to providing ongoing CFO insights, we focus on solutions that actually work. Our hands-on, collaborative and personalized approach for each client is what really sets us apart.
How would you describe your team?
We’re a team that works really well together and cares about making a real difference for our clients.
We are a collaborative, high-performing team that’s all about making a real impact. From fractional CFOs to controllers, accountants, and bookkeepers, everyone brings their own expertise, and we work together seamlessly to serve our clients.
Working closely with LMC’s Tax, Audit, and Family Office teams, we bring integrated, practical solutions and a shared drive to help clients succeed.
What have been the biggest accomplishments of the team?
Our biggest accomplishment is knowing we’re a trusted partner for our clients, not just an outside service.
We are proud to guide clients through major financial transitions—scaling, restructuring, or preparing for key transactions.
We are especially proud of the long-term relationships we have built. Many of our clients see us as a core part of their team. Being a trusted part of their leadership team and providing peace of mind during critical moments is what we are most proud of.
What are your growth plans for LM CFO + CAS?
We’re seeing more and more businesses turn to us for CFO + CAS support. We are expanding our team and investing in new tools and processes—especially in financial reporting and forecasting – to ensure we continue to deliver the highest standard of service.
For more information on LM CFO + CAS offerings, contact Maritza Ortiz at [email protected].